Our Final product

Here is our design concept.

and here is our animation video .

Our concept is spider. It shows that the spider is eating all of the human innovations.

The spider symbolizes the consumers while the web symbolizes the world.

Random Word Association

Here is the development of our essay :

Concept : Consumers consume technologies that is being design/

Random word : Spider

Here are the sketches the we have think about :

Assignment 2 : Human Innovation in Creative Multimedia

Humans have come a long way in trying to survive and adapting to this world. With their creative minds, they were able to build tools and machines to help them with their daily lifes. So what is creative? Creative or creativity is the ability to come up with ideas and changing those ideas into something real. It helps people to deal with their everyday problems. For example, cars are invented to helps us move around faster from place to place, a spoon is invented so that we can eat our food without dirtying our hands and telephone is invented so we can communicate with people far away. Over the time, this term has become a major part in human innovation, especially in art and science.

Due to this, humans becomes more advance and have created a lot of new technologies. Some of these new technologies were used as medium to spread news and entertainment to people. It is a tool for people to communicate with everyone around the world, which can be called as media. However, with such technologies, media and the content were able to be convey in various form such as text, audio, still images, animation, videos and interactivity. In this case, It is called as Multimedia. Multimedia is divided into two categories which are linear and non-linear. Linear multimedia is an active content progresses without any navigational control for the viewers. Example of this is cinema presentation. As for non-linear multimedia, it is a content offers user interactivity. Examples of this are hypermedia and computer games.

Multimedia has given such a major impact in today’s society that some people thinks that it should be convey creatively to everyone. The term Creative Multimedia is formed from it. So why creative multimedia is important nowadays? This is because creative multimedia is a new form of ways in doing things. In this modern society, people have seen it all. They will not get excited over something too easily. So by learning the process of creative multimedia, designers are able to attract people’s attention and keep them interested. It is a new way of communication.

There are lots of ways of process thinking that trying to create the creativeness, whether by learning through our own mind and questioning lots of things on our own selves and how are we going to solve that problems. Thinking creativity is not that hard, everyone can become creative and mostly they were intends to build and create it and shows to others how well it can be change through environment. Creativeness is some sort of aspects in people daily life. They think and try to create it so it can be solve their problems thus, it can help them a lot and make their life become easier. There are lots of few steps of how to solve those problems.

What is innovation? In business definition of the innovation can be easily distinguish from invention. It is the process by which an idea or invention is translated into a good or service for which people will pay. To be called an innovation, an idea must be replicable at an economical cost and must satisfy a specific need. Innovation involves deliberate application of information, imagination, and initiative in deriving greater or different value from resources, and encompasses all processes by which new ideas are generated and converted into useful products

Design thinking and why should innovators? According to, Brown points out, innovation tends to be techno centric. What is techno centric? Is it one of the human factors of design thinking? Mostly within the practical constraints of business human needs with available technical resourses.

Besides that, but what does human innovation could possibly mean? Supposedly it can be define as the thinking of the creator, or the ideas of the human that creating something is unusual and different than others making them changing in every aspect of human's life. Creating something is new is not as easy as what people were imagining it, even to create something extraordinary is need to understand generally of the successful introduction of the new thing or method at first. Newborn things or machines or objects are the embodiment, combination, or synthesis of knowledge in original, relevant, valued new products, processes, or services. It is also known as the multi-stage process whereby organizations transform any ideas into new or way to improving their product, service process, in order to advance it. Besides that, it is also trying to complete and differentiate themselves successfully in their marketplace.

Furthermore human innovation is the one who will change the history of the world. They invent something that is new and can be used upon on the future and generation. The truth of this phenomenon of innovation is that when we look at history, we know that the economic growth and the innovation are mutually dependent. We cannot have one without the other. When we look through society, everywhere we turn, people are collecting information everywhere and mostly from each other, they were all building their knowledge, and innovating each other. They intend to gain more of knowledge when invent something and it is coming up with better ways when they were doing it. New form ideas, and imaginative thinking that is unpredictable and new making people in society more fascinated by their invention. Mostly what human innovation thinking are mostly making themselves more challenging in their aspect daily life and try to see the changes of the high rates of changes ideas and changing information is also one of the highest task for them create high knowledge.

Conclusion, the growth of the Creative Multimedia Industry is need to be increasing where people begin to learn lots of high technology skills and create a new things that can be change throughout environment or world. People in industry become more advanced by knowing all the functioning of these devices, where they have ability to generate the innovative ideas and manifest them from thought to reality. Furthermore, creating several of technologies that came out by our own creativity ideas and thinking can help people more and trying to make their life become more comfortable and easier. Creative Multimedia is very important in our aspect daily life, where all the high technologies and machines or devices making us having a great bond and connection to other people that is far from our country. It is also a part of new things that can make us change and where we able to get to learn about our own selves of how far creativity thinking of us can go far.

Juxtaposition

From my understanding, Juxtaposition can be define as synonym or antonym being shown through comparison.

Example :

Hot/Cold

It feels good to drink Hot drinks when it is cold outside.

Safe/Dangerous

She feels safe to be in that dangerous place.

Love/Hate

She loves him even if he hates her.

Here is another example of juxtaposition that I could think of :~

Money is life, Life is money.

I live to eat not eat to live.

Associated Mind map

I find this excercise to be interesting. We have to make mind map and choose five words and relate it to the subject. For this excersice, Mr. RadziBedu told us to use mortar and pestle as a subject.

"Imagine you are in the year 20010 and you find a mortar and pestle from year 2010 but you don't know what it is, because the items is not being used anymore so assumed what is the function of the item and how do people use it in year 2010".

The five words that i choose to relate to the item are Death, Pray, Weapon, Treatment and Entertainment.

These is the mind map that I have done. I find that associated mind map has more freedom than doing a logical mind map. It does not have to be exactly related.

Methods of Creative Thinking

This week we got an excercise!

We are required to make a mind map about ourselves.

So what is mind map? Mind map is a tool for us to generate ideas and brainstorming so that we could find the most suitable solution to our problems. Mind map was first introduces by Tony Buzan.

There are two types of mind map which are Logical mind map and Associated mind map.

Logical mind map is connected to the main subject and it must be logical and stereotypical while Associated mind map is something that we can make random word that came through our mind when we mention the subject. It may seem unrelated.

Mind map is a great tool for idea generation. It helps to develops both of our brains.

Not only that, mind map helps to create interest to the audience rather than a long text of words.

To me, a mind map should just be colourful,simple, and short. It should has a focal point so that people's eyes could follow the flow of the chart and understand it easily.

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Novelty,Creativity,Innovation and Invention

Based on week 3, this time i learn about Novelty, Creativity, Innovation and Invention.

Here is a quick way to understand what this is all about.

NOVELTY - giving a new quality or new fresh look to an old concept.

CREATIVITY - ability to make new ideas or combining some old idea and make it into something new.

INNOVATION - Is taking an action about the ideas that is being generated. For example, ideas from your mind is written down onto a paper.

INVENTION - turning the ideas into something that you actually use.

You can say it is a process when you want invent or make something.

In my opinion, by understanding this, it will help me to do my works better. Whenever i need to think a concept for my artwork.